Music

BLUEFACE, THOTIANA, AND HOW MEMES ALTER REALITY

I’ve never wanted to be that wrinkly, bitter ass old lady shaking her fist at the youngins for making too much noise. But, listening to Blueface for the first time made me feel like being that old ass lady is in my near future.

It started off with a tweet that I saw on my timeline.

When I first read this tweet, I was totally confused. I’d like to think of myself as being really into music — especially rap. So, I figured that if there was a rap song that went number 1 on the Billboard charts, I should have DEFINITELY heard of it by now.

Was I really that…out of sync?

I went to go listen to the song on Spotify, you know, to stay hip for the kids.

And y’all. That shit is horrific. It’s so bad it’s ridiculous. It reminds me of my talent show days, when I was backstage watching the coolest 12 year old in 7th-grade rap over MIMS’s This is Why I’m Hot beat.

This dude raps so erratically (and no, not in a u by Kendrick Lamar esque-way) that it’s hard for me to take it seriously. Often, even when I listen to music that I’m not personally into I can understand why someone else would like it. I really don’t know why anybody knowingly listens to Blueface, except to laugh at it. Which I did. A lot.

I had to figure out if this was actually the number one song in the country. I had some doubt about it (I listen to the radio a lot more than I should have, and I still haven’t heard it on my local station.) And of course, the number one song charting right now is, of course, the palatable bad bitty anthem 7 Rings by Ariana Grande. 

(Safe but predictable.)

Can I say, that this is excellent marketing? From what I can understand, the guy that first tweeted this did it as a joke; but this REALLY blew up over social media. It makes me think about the fake “Travis Scott” picture that circulated the interwebs not too long ago. 

Social media has birthed a lot of misinformation. On these platforms, everyone has a soapbox to say or do whatever they please. If they have a decent following, the word can travel fast. And, since social media and the internet has birthed a bunch of lazy idiots with LOUD ass mouths, people are going to start talking about it like it’s the truth without doing the leg work to double and triple check what people are saying.

(Hello, I’m one of those lazy idiots with a loud ass mouth.)

What I’ve learned from this experience is that you can’t believe ANYTHING on the internet. Anything. Anything at all. At the end of the day, it’s all fake and curated to be exactly what people think you want to hear.

Oh, and also Blueface is an awful rapper.

Love,

Nia Simone

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